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👀 Trainual x No Boring Brands

💡 TL;DR

Trainual went from 5,000 monthly impressions and 45,000 followers to 15,000,000 monthly impressions, 127,000 followers, and booking 1 demo per day through social media in 18 months by working with No Boring Brands.

🛑 The Situation

Trainual is a Series B SaaS company.

Before Working with No Boring Brands:

5,000 monthly organic views
45,000 followers across IG, FB, and LinkedIn
No dedicated social team
Multiple failed social agencies

After Working with No Boring Brands:

100,000,000+ organic views in 2024
127,000 total followers
Booking 1 product demo per day from socials
Built out a dedicated social team

🧠 Our Approach

Onboarding (2 weeks):

Week 1: Intake form covering ICP, pain points, competitors
Week 2: No Boring Brands researched Trainual’s ICP, joined relevant communities (Reddit, Facebook Groups, etc.), and constructed a humor-led content strategy specific for Trainual.

Content Delivery:

No Boring Brands delivers content on a biweekly cadence, leaving 1 week for internal approval (No Boring Brands doesn’t send clients ANY content until it has passed through multiple levels of internal reviewal from our team of creators responsible for 100s of millions of views).
We deliver biweekly batches of 20 memes for Trainual made to be posted on LI and IG, 22 months later we’re still delivering content for Trainual.